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CONTACT:
Sadie McCrary
(972) 480-8383
sadie_mccrary@mccom.com
DeepNines Taps M/C/C to Help Create Clarity and Raise Up their position in the Chaotic Network Security Market
Dallas-based PR agency to help create awareness of need for unique security

DALLAS - Jan. 18, 2005 - DeepNines Technologies had a problem. The company realized that being only one player - no matter how unique - in the highly populated, highly noisy network security market, makes it difficult to get any attention. People, especially those in the technology industry, like to group and categorize companies, but DeepNines didn't want to be just one company in a huge, chaotic, confusing category. It wanted to stand out, and when smart technology companies want to stand out, there has been one public relations and advertising agency they've turned to consistently for the past 19 years - Dallas-based M/C/C.

"DeepNines has a unique approach to network security, but we face a real challenge in trying to make our messages cut through the clutter in the market," said DeepNines Vice President of Marketing Lorraine Arriaga-Jobe. "We've brought M/C/C onboard because they have a proven track record of generating results for their clients in the complex technology market - they help."

Founded in early 1999, DeepNines takes a unique approach to network security that stops viruses, attacks and other forms of intrusion before they even get to the front door of the network.

"The status quo in network security is pretty poor, but companies keep buying sub-par security solutions because there's so much noise and confusion in the market that they don't realize there are better options," said M/C/C President and Founder Mike Crawford. "DeepNines is fighting to have its message heard above the noise, and, with M/C/C handling the marketing communications program, this is a fight DeepNines is going to win."

About M/C/C
Dallas-based M/C/C is a public relations firm and advertising agency exclusively serving the technology industry. M/C/C offers marketing, advertising, public relations, cyberactive services and research for customers ranging from growing start-ups to some of the world's largest technology companies. Several of M/C/C's clients are leaders in the technology industry, including CapRock Communications, L-3 Communications Infrared Products, NextiraOne and SYSTIMAX Solutions. M/C/C's Website can be accessed at www.mccom.com.

About Deep Nines Inc.
DeepNines offers a scalable security platform for Global 2000 companies with a vertical market focus in education, government, telecommunications, energy and financial services. DeepNines integrates intelligent firewall, intrusion prevention, best-in-class anti-virus functionality, and forensic capture and reporting into a security software platform that operates outside the network infrastructure, improving organizations' security "deep into the nines." Sleuth9(r), the company's patent-pending security system, is a fully automated intrusion prevention system. Sleuth9, which runs on the DeepNines Security Platform, serves as the single, centralized network security and traffic management system for an entire organization. Sleuth9 runs on Solaris SPARC, x86 and Linux platforms from Sun Microsystems. To learn more about DeepNines visit www.deepnines.com.

Deep Nines, Inc., DeepNines Technologies, Sleuth9 Security System and Sleuth9 are trademarks and/or registered trademarks of Deep Nines Inc. All other brands and products are trademarks and/or registered trademarks of their respective owners.

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