Public relations for technology companies is not the same as PR for blue jeans
or perfume. For example, one PR firm could competently handle the jeans one minute
and perfume the next. Technology companies, on the other hand, demand more than
cookie-cutter solutions. The buyers are different. The news organizations are
different. The kinds of stories that interest both are vastly different. And the
depth and complexity of knowledge are much different. As a result, the strategies
and tactics are different. With all these factors unique to the high-tech market,
you need a PR firm that specializes in technology, technology companies and, most
importantly, technology buyers.
At M/C/C, that’s exactly what we do – exclusively. Public relations for the technology market:
Research
Strategy Consultation
Public Relations Writing
Media Training
Message Development
Press & Analyst Tours
Industry Analyst Relations
Media Relations
Crisis Communications
Speaking Engagements
How do you spell public relations for technology companies? Easy. M/C/C.
At M/C/C, that’s exactly what we do – exclusively. Public relations for the technology market:
Research
Strategy Consultation
Public Relations Writing
Media Training
Message Development
Press & Analyst Tours
Industry Analyst Relations
Media Relations
Crisis Communications
Speaking Engagements
How do you spell public relations for technology companies? Easy. M/C/C.
